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Tuoi Tre launches TikTok contest to celebrate this year's 'Day of Pho'

Sunday, October 31, 2021, 10:10 GMT+7
Tuoi Tre launches TikTok contest to celebrate this year's 'Day of Pho'
Broth is poured into a bowl of 'pho' in Hanoi, Vietnam. Photo: Nam Tran / Tuoi Tre

Tuoi Tre (Youth) newspaper has begun organizing two competitions this month that will run through November as part of the lead-up to 2021 'Day of Pho.'

December 12 was officially designated as the Day of Pho – a celebration of Vietnam's most popular dish – in 2018, one year after the first Day of Pho was held.

Pho is a Vietnamese soup consisting of broth, rice noodles, fresh herbs, and either beef or chicken.

This year, in addition to the main competition to find Vietnam's best pho makers, Tuoi Tre is holding writing and TikTok video contests to encourage domestic and international readers to tell their pho stories in text and visual formats.

All Vietnamese and international readers are eligible to compete.

Members of the organizing board, judging panel, and sponsors, as well as their family members, are welcome to compete, but they will not be considered for prizes.

The competition organizers' decision will be final.

All nominated winners from both the TikTok and writing contests will be announced at Gala Day of Pho on December 12, 2021.

TikTok video contest

- Contestants create video clips of their experience with Vietnamese pho, which can be cooked at home or at their favorite pho restaurants, using appropriate TikTok social network applications and displaying the image of the dish.

- A video clip that is no longer than three minutes. The entries have not been published in any form of media or in any other contests.

- Video format: MOV, MPEG-1, MPEG-2, MPEG4, MP4, MPG, AVI; vertical layout priority; 9:16 ratio; minimum HD quality.

- To ensure video quality, entries must be uploaded to Google Drive and sent via email, or directly emailed, to videongaycuapho@tuoitre.com.vn or video.ngaycuapho2021@gmail.com.

- Entries that pass the preliminary round will be posted on Tuoi Tre's TikTok channel.

- For technical assistance, dial 0938.883.125 (Bao Duy).

- The product's viral, social media interaction, including view, like, and share counts, will be used to judge all submissions.

- Entries must be submitted between October 25 and November 25, 2021.

- Prizes include one first prize (VND5 million), one second prize (VND3 million), one third prize (VND2 million), and 10 consolation prizes (VND1 million). (US$1 = VND 22,751)

Writing contest

- All articles must be less than 1,000 words long and written in Vietnamese.

- Each author is allowed to submit up to three entries. Please include your real name, address, and contact phone number under your pen name if you have one. At least one photo related to the article's topic or character is required for each submission.

- Entries have not been published in any form of media. Contestants are responsible for copyright. Citations without sources are not qualified.

- Entries must be sent to ngaycuapho@tuoitre.com.vn between October 22 and November 25, 2021.

- Prizes include one first prize (VND10 million), one second prize (VND5 million), one third prize (VND3 million), and five consolation prizes (VND1 million each).  

- Royalties will be paid on articles published on Tuoi Tre.

- Organizers are allowed to use images of the winners in celebration of the Day of Pho.

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